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Get Ready For Another Ground-Breaking AI Year for 2024




With the arrival of each new year, a multitude of prognosticators, from writers and analysts to gamblers,

emerges, eager to forecast the future. In the realm of tech news, the focus has shifted from speculating about the latest iPhone design to a more profound anticipation of an alternate future. Silicon Valley insiders assert that this future, driven by artificial intelligence (AI), is not just a possibility but an

inevitable reality. Many voices in the tech community are proclaiming that AI will become an omnipresent force in the months ahead.


However, the ascendancy of AI is not the sole significant prediction for the upcoming year. After delving into numerous prediction lists, including a noteworthy one from colleagues at Future Perfect, several prominent themes consistently emerge. These encompass the ongoing fragmentation of social media, the advent of Apple's mixed-reality goggles, advancements in space exploration, and, prominently, the role of AI tying these diverse developments together. Notably, AI appears to serve as a common thread much like the internet did in 2004, connecting various pivotal predictions of that era.


To be candid, navigating the landscape of AI's impending impact leaves me uncertain. While some

foresee 2024 as the year of artificial intelligence, I distinctly recall similar expectations for 2023. Despite the substantial influx of hundreds of billions of dollars into the AI industry, I have yet to perceive a transformative change in my daily life. The breakout moment of ChatGPT in late 2022 was anticipated to herald the mainstream adoption of generative AI in 2023. Now, as we enter 2024, there is a collective sentiment that this year will witness AI reaching new heights, fundamentally altering the way we approach various aspects of our lives.


If your work involves computers, you've likely already experienced notable changes. The integration of AI-powered chatbots, exemplified by tools like Microsoft's Copilot digital assistant, has become

commonplace. These assistants aid in tasks such as summarizing meeting notes or constructing

presentations, aiming to enhance productivity and streamline job responsibilities. With substantial

investments pouring into AI companies, the prevalence of such tools is expected to increase throughout the year.


Economist and Stanford Digital Economy Lab director Erik Brynjolfsson anticipates widespread

adoption of AI, envisioning enhanced productivity and the facilitation of new tasks. This prediction aligns with a broader consensus among experts, including prominent figures like tech journalists Casey Newton and Alex Kantrowitz, as well as research institutions such as Gartner and McKinsey. The general sentiment is that AI will undergo significant advancements, leading to transformative changes across various domains.


However, amidst the optimistic projections, concerns arise, particularly in the context of elections. The upcoming 2024 elections, projected to be the largest in history, with a billion voters globally, may face challenges. The fear is that AI, combined with lapses in oversight at social media companies, could be exploited to disseminate a "tsunami of misinformation," as highlighted by AI expert Oren Etzioni.


One alarming aspect is the potential misuse of generative AI tools to create realistic fake content,

including images, audio clips, and videos. Instances of AI-generated political ads and simulation

exercises designed to deceive election officials underscore the growing threat. As AI tools improve in

believability, the risk of misinformation, both intentional and accidental, becomes a significant concern.


Another worry is the potential for hallucinations in generative AI technology, such as ChatGPT, leading to the creation of false information. As AI is increasingly utilized to provide answers in search queries, the unintentional spread of inaccurate information poses a substantial challenge.


In response to these concerns, lawmakers globally, including the European Union and the United

States, are actively working on regulatory frameworks for AI. Efforts to address the risks associated with AI, particularly in the context of elections, are intensifying.


Despite these challenges, some exciting developments are anticipated in the tech landscape in 2024.

The imminent release of the Apple Vision Pro headset and the prospect of returning to the moon with

NASA's Artemis II mission bring a sense of intrigue and excitement. The Vera C. Rubin Observatory, set to go online in Chile, promises to deepen our understanding of outer space by scanning the sky for a decade.


While it's challenging to predict the exceptional aspects of 2024, the uncertainty adds to the prevailing

anxiety. The uncharted future, unforeseen events, and the potential for predictions to be proven wrong

contribute to the sense of anticipation and concern about what lies ahead.


Overall, AI can be used for great good, but also for dark. Use good judgement and your own ethics to use AI for the right reasons. But also use your brain.

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